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Millennials and the future of auto racing
Which racing discipline will capitalize and find the right hook to find the money spenders of tomorrow...today? Mark Wilkinson seems to think IndyCar has an edge. Imagine a future where the whole concept of a car culture shifts. A future where the youth of America are not overly concerned about muscle cars like the 60’s and 70’s or the rolling status symbols of the 80’s and 90’s. A future where youth culture is concerned about environmental issues like CO² emissions, climate change, and the depletion of fossil fuels. And don’t forget about a future where technology rules and everything is “on demand.” Now imagine how that all gets rolled into the auto racing fans of...
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-10y from Motorsport.com
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